direct mail's tag archives

Industry News

Direct Marketing Get A Tad More Expensive In 2018

March 1st 2018 | Posted by

Direct Marketing relies on Direct Mail Campaigns as the most effective channel, with respect to the initial investment (i.e. ROI). But will it also stay the most cost effective, beside most effective, as we look to marketing our businesses in…
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Mailing Lists, Marketing Tips

10 Elements Every Marketing Postcard Should Have

October 13th 2016 | Posted by

Don’t want your direct mail to end up in the trash with the rest of the unread mail? These 10 tips will help you get the results you want: 1. A clear, bold headline. On the envelope or front of…
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Industry News, Mailing Lists, Marketing Tips

10 Things You Can Do Now to Have a Great Tax Season

December 6th 2012 | Posted by

This time of the year is when CPAs and tax preparers work around the clock to find new customers, reach out to existing ones and in essence make sure they have a great tax season with more business than they…
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Industry News, Mailing Lists, Marketing Tips

The Benefits of Direct Mail

December 5th 2012 | Posted by

Direct Mail touches people every day. Many people look forward to receiving their daily mail. In fact, 98 percent of consumers bring in their mail the day it’s delivered, and 77 percent sort through it immediately. In addition to that…
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Industry News, Mailing Lists, Marketing Tips

Can Direct Mail Keep More Customers Than Groupon?

December 5th 2012 | Posted by

Social media – will it replace direct mail? Consumers have gotten savvier about finding good bargains, so businesses have to work harder to build customer loyalty. Offering them one-time deals doesn’t work anymore. This is true whether you’re using direct…
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Industry News, Marketing Tips

Why Mailing Lists Work? Here’s another reason

December 5th 2012 | Posted by

Direct mail proven again as a safe and effective marketing vehicle. It respects the audience as it presents a subtle interruption in their life routine and thus response is likely to be more positive. Now imagine what happens when you…
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