Direct Marketing – Reaching New Customers Without Breaking The Bank
Do you want to sell more products or provide more services to New Homeowners and New Movers? You’ve come to the right place! Our website can help you market to New Homeowners and New Movers around the block or even all over the nation. You get to pick whom to reach and we get them […]
New Homeowners – A Great Source for Remodeling Leads
New homeowners offer a great source of remodeling leads During the boom, Sherman Webb was busy remodeling hotels. Once everything went south, we reinvented ourselves, says Webb, whose Dawg Construction, in North Hollywood, Calif., began to focus on residential projects. To find good prospects, Webb turned to Homeowners Marketing Services, which specializes in new-homeowner lists. […]
E-mail Vs. Direct Mail: Which Is Better?
Using opt-in e-mail can be a great way to generate leads and sales. But so can regular snail mail. Here’s a quick guide to the pros and cons of direct mail and email to help you choose the right way to contact prospects and build your business. E-mail vs. Direct Mail – let’s find out […]
Helping businesses With Direct Marketing…One business at a time
Most marketing Companies don’t understand the meaning of “FRESH” when it comes to new homeowners lists. Companies claim that they produce the freshest list when in reality their lists are 6 months old or even older! Why would any business want to purchase a stale list like that? Homeowners Marketing Services is based on helping […]
Direct Mail – Go Postal and Stand Out
In the age of Internet and Social Media, novice marketers easily get confused thinking everything must go digital. Actually the opposite is true. For a few reasons: Technology outpaces human behavioral changes Humans don’t change by flipping a switch. The proof? Your local super market still carries magazines and tabloids on stands in the check […]
Starting a Marketing Campaign For Your Business
What to Know and What to Expect You Will Learn about the critical first steps to starting a successful marketing campaign The big secret that no one teaches is how to get started with the right assumptions and the right tools. How you prepare for your first marketing campaign has the biggest effect of its […]
Making an Effective Mail Piece
In any form of mail marketing, the central piece of your advertising is your mail piece. It tells the recipient what your business is about, and what you are offering. Direct mail marketing has several advantages over e-mail marketing, but those advantages mean nothing if your mail piece cannot effectively send your intended message. With […]
Direct Mail Gets Faster Response
In an industry that continually is looking for the next technological advancement to engage consumers, it’s still traditional direct mail that generates the fastest response. According to the latest research from the Direct Marketing Association (DMA) consumers are more likely to respond faster to direct mail than email as seen in their infographic: Direct Mail […]
Small Business Direct Marketing That Works
A successful business is one that has a marketing plan that works. Contrary to popular opinion, the successful marketing plan does not require multi-million dollar ad campaigns or high powered publicity blitzes. What is required is a new way of advertising to help your business grow. Marketing to New Homeowners has always been a positive […]
Direct Mail Marketing – Advice for Small Business
If your business is sending out flyers, postcards or letters to targeted lists such as our New Homeowners list, it is critical to remember that integrating Direct Mail with Online Channels (like Social Media) can highly increase your results and get more customers out of your efforts. Direct Mail – Is It Really Dead? Not […]