The Mailing List Blog

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Recent Articles

10 Direct Mail Tips For Your Business

[Industry News]

In the age of online communications, direct mailing is far from antiquated. According to statistics supplied by the Data and Marketing Association (DMA), more than 100 million sales were made in 2016 using catalogs received as part of direct mailing…
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Direct Mail Is Not Dead

[Mailing Lists, Marketing Tips]

No one really knows how the myth that direct mail is dead started. Maybe it was a bunch of marketers deciding nobody pays attention to the mail anymore. Then, at home, over dinner, one of these marketers starts talking about…
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USPS Announces New Prices for 2019

[Industry News, Marketing Tips]

The United States Postal Service filed notice with the Postal Regulatory Commission (PRC) today of price changes to take effect Jan. 27, 2019. The proposed prices, approved by the Governors of the Postal Service, would raise Mailing Services product prices…
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Selling Appliances, Furniture, Blinds, Mattresses & Accessories to New Homeowners

[Mailing Lists, Marketing Tips]

TIMING : REACH NEW HOMEOWNERS WHILE THEY ARE SPENDING Statistically, one or two new homeowners walked into your store last week. Two percent will find your store by accident. Wouldn’t it be great to know where the other 98% of…
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Google Using Direct Mail To Drive Revenue

[Mailing Lists, Marketing Tips]

When you think of trending marketing strategies, direct mail probably isn’t top of the list, am I right? But then why does GOOGLE — the #1 technology company on the planet — depend on direct mail to drive its crazy-high…
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